Schneider Schreibgeräte

Description

Already in the early 1960s “the good Schneider refill” reached the highest degree of recognition. In 2010 Schneider completed a brand relaunch in order to better meet the expanded product range and international requirements and to distinguish more clearly from similar companies in other industries. The social and emotional importance of writing was the inspiration for the claim “Write it”. The consistent brand management is confirmed by continued growth.