Busch-Jaeger Elektro GmbH
Winner
Excellent Brands
Building and Elements
Details
Busch-Jaeger Elektro GmbH is a market leader in electrical installation technology and building automation. The goal of the over 145-year-old company is to use innovative technologies to make life easier and more sustainable for everyone. Busch-Jaeger's DNA is reflected in its brand identity, which has been consistently developed along all touch points: the combination of the highest quality, sophisticated design and proximity to heterogeneous target groups. Unique, unmistakable, typical of the brand.
The Jury‘s Statement
Busch-Jaeger represents premium electrical installation technology and building automation. The consistently refined brand presence seamlessly combines quality, design, and target group relevance in an impressive way. The project excels with its clear visual language, coherent design system, and creative, purpose-driven communication, executed harmoniously across all levels. Particularly noteworthy is the strategic interplay of sustainable design, technological precision, and emotional appeal. A strong presence that sets benchmarks and leaves a lasting impression.
