usp Köln – Das WIRtschaftsmagazin
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Storytelling and Content Marketing
Credits
Company / Customer
Details
In our business magazine "usp köln" we present the fascinating personalities behind the scenes of Cologne's economy. Since our new foundation in 2019, we have been supporting Cologne's business community and are ready to explore innovative ways to position the location well and move it forward. This is why we have launched the magazine "usp köln" - Das WIRtschaftsmagazin.
The Jury‘s Statement
The business magazine "usp köln" impressively highlights the diversity of Cologne's economy through multimedia content. By strategically combining print and digital formats with a clear content focus, it succeeds in creating a sustainable platform for exchange and inspiration. Particularly noteworthy is the high-quality design, which, as a coffee table book, not only stands out aesthetically but also underscores the relevance of the stories. This project sets benchmarks for content marketing with distinctive impact.
