Brand Relaunch anders und sehr GmbH
Winner
Excellent Brands
Telecommunications and IT
Details
New is what has never been seen like this before. Over the past 25 years, anders und sehr has evolved from a pure IT service provider into an agency for digital communication. The new corporate identity dares to turn things upside down and challenge familiar perspectives. The logo, color scheme, imagery, and headlines immediately convey that everything is DIFFERENT. And indeed, VERY. SPOTTING IDEAS – TURNING IDEAS INTO REALITY. Communication for an agency that wins over potential clients and employees with unconventional ideas and outstanding technical solutions. And stays in mind at first glance.
The Jury‘s Statement
The anders und sehr company presents itself with its brand relaunch as a powerful brand that boldly embraces individuality. The project relies on a well-thought-out combination of technical expertise and creative design to create a distinctive presence. Particularly noteworthy is the clear positioning, emphasized by a striking design and a strong brand message. With a consistently differentiating approach, the brand impressively establishes itself in digital communication.
