3D Konfigurator für Bauelemente
Winner
Excellence in Brand Strategy and Creation
Brand Innovation of the Year

Details
Innovative 3D Configurator by Widuro: The Future of Building Element Planning. With the motto "ReFrame Your Home," Widuro is revolutionizing the design of windows, doors, and sun protection. The new 3D product configurator enables intuitive, detailed, and realistic planning—without any prior knowledge. Customers can experience their custom elements from every perspective in real time. Complemented by the new showroom in Dresden and extensive on-site services, Widuro seamlessly combines digital innovation with personalized consulting. The result: customized solutions, fast delivery, and a unique customer experience.
The Jury‘s Statement
Widuro demonstrates impressively with its 3D configurator how digital tools can elevate the planning of building elements to a new level. The combination of realistic visualization, intuitive usability, and real-time price calculation sets benchmarks in user-centered design. Complemented by physical showroom experiences and personalized service offerings, it creates a harmonious connection between digital precision and human consultation. This project impresses with its strategic relevance and the consistent implementation of a forward-thinking customer journey.