ulrich medical – dedicated to you.
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Web and Mobile
Credits
Company / Customer
Details
ulrich medical is a family-owned German medical technology company with a global presence that has been around for over 110 years. As part of our rebranding, we have realigned our brand to clearly and concisely communicate our core values of reliability, top-performance and dedication. This authentic repositioning strengthens our relationships with customers, partners and employees and underscores our commitment to enhancing innovative healthcare solutions.
The Jury‘s Statement
ulrich medical, a long-established medical technology company with a global presence, has delivered an impressive branding project with the relaunch of its corporate website. The project combines a concise repositioning of the brand with a modern, aesthetic design and intuitive user experience. Particularly noteworthy are the interactive features, which not only enhance accessibility but also make the brand tangible in an authentic and relevant way. This digital platform sets benchmarks in merging functionality with emotional brand engagement.
