Spielbanken Bayern
Gold
Excellent Brands
Media and Entertainment
Details
Spielbanken Bayern represent first-class entertainment, thrilling gaming experiences, and a unique atmosphere. Across nine locations in Bavaria, they combine elegance, innovation, and hospitality at the highest level. Spielbanken captivate with a wide range of games, including roulette, blackjack, poker, slot machines, modern entertainment formats, and exceptional gastronomy. They set standards in the poker scene: with the Spielbanken Bayern Poker Championship and their status as a leading poker hub, they are a true highlight. Quality, fairness, and social responsibility remain their constant focus.
The Jury‘s Statement
Spielbanken Bayern has created a brand presence that harmoniously combines elegance, entertainment, and modernity through its clear strategic focus and sophisticated execution. Particularly impressive is the blend of a revised visual identity, enhanced digital presence, and targeted appeal to new audiences. At the same time, the brand remains true to its traditional values, conveying integrity and social responsibility. This distinctive branding work sets new standards in the Media & Entertainment category, demonstrating how a charismatic and consistent approach can effectively pave new paths.
