ND SATCOM
Winner
Excellence in Brand Strategy and Creation
Brand Communication – 360° Campaign
Details
ND SATCOM continues the brand story that began in 2019, when we immersed ourselves in the new dimension of satellite communication. Today, we are re-emerging into the three business areas (Broadcast, Government, Defense) and their respective USPs, which we call the NDS Factor. This is what we ask our customers to do: X-perience the NDS-Factor. The cross-media campaign is based on an image film from which we generate key visuals that are used on trade fair posters, advertisements, websites, social media, etc.
The Jury‘s Statement
ND SATCOM, a leading provider of satellite-based communication systems, presents an impressive continuation of its brand story with “X-PERIENCE the NDS-Factor.” The campaign seamlessly connects past and present through a clear storyline that effectively showcases the unique selling points of the three business areas. Particularly convincing is the consistent cross-media execution, which uses the image film as a central element and sets distinctive accents across various channels. With its strategic depth and aesthetic clarity, the campaign sustainably strengthens the brand identity and sets benchmarks in brand communication.
