Marken- und Portalrelaunch BLZK
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Web and Mobile
Details
The Bavarian State Dental Association initiated the implementation of a new, automated, token-based design system and culminated in the revision of the Internet portal for Bavarian dentists.
The Jury‘s Statement
The Bavarian Dental Association has created an impressive digital platform with its brand and portal relaunch, providing targeted support for dentists in Bavaria. Through a token-based design system and a flexible content management system, the website ensures consistent aesthetics and efficient usability. Optimized navigation, barrier-free design, and powerful search functions set new benchmarks for user-friendliness. With practice-oriented services such as the dentist search and the shop, the portal becomes an indispensable tool. This forward-looking combination of design, functionality, and technological advancement is truly compelling.
