tiptop GROUP – Die Marke, die glänzt!
Winner
Excellent Brands
Real Estate and Property
Details
With over 100 listings in industry directories under the name tiptop, it’s a popular choice among cleaning service providers like us. Yet, our 3800+ employees know: No tiptop is like our tiptop. To step out of the shadows and beyond our reputation as a hidden champion in the cleaning industry, we have transformed our brand identity into a distinctive visual and verbal language. Our new look reflects crystal-clear style, genuine company values, and a spotless commitment to performance. Across print, digital, and social media, we send one unmistakable message: #glänzemituns / #shinewithus
The Jury‘s Statement
The tiptop GROUP has achieved an impressive transformation with its branding project. By clearly defining core values and developing a consistent corporate design, a sophisticated brand identity has been created that perfectly reflects the company’s essence. The campaign “#glänzemituns” (Shine with us) demonstrates how a harmonious blend of visual aesthetics and authentic communication can excel both internally and externally. This thoroughly considered branding work sets benchmarks for a powerful and charismatic presence in the real estate and service sectors.
