German Design Council

The Platform for Design and Innovation

For more than 70 years, the German Design Council has been driving awareness of the relevance of design and innovation. Its founding was approved by the First German Federal Parliament in 1953; ever since, it has strengthened the competitiveness of companies through design.


The German Design Council is Germany’s central organisation for promoting design as an economic driver. Founded in 1953 following a decision by the First German Federal Parliament, it now connects more than 300 member companies and experts from business and design through knowledge transfer, collaborations and awards. Its goal is to unlock the potential of design for a sustainable future.

Since 2012, the German Design Council has set new standards for excellence in design with the German Design Award. The German Brand Awards followed in 2016 – celebrating brands that stand out through strategic clarity, creative excellence and sustainable impact. Always in focus: transformation through quality, attitude and vision.

Non-Profit Status

As a platform for dialogue between business, research, politics and design, the German Design Council serves as a central intermediary between design practice and economic impact. 

Young talent is specifically supported through programmes such as German Design Graduates and German Design Award Newcomer. The institutional infrastructure of the German Design Council Foundation includes a library – one of the most comprehensive collections of international design literature in Germany, with around 20,000 books, audiovisual media and approximately 40 international specialist journals – which is freely accessible to the public. 

A historic photo archive containing around 40,000 images documenting modern design is also available to the public free of charge in digital form. 

Through the German Design Museum Foundation, the German Design Council supports, among other initiatives, an institution that provides educational programmes for children, young people and teachers throughout Germany, helping to strengthen design literacy.

Further Awards and Competitions

Whether it's strong brands, groundbreaking innovations, visionary architecture, or the design talent of tomorrow – the German Design Council honours exceptional achievements. With a wide range of awards and competitions, it makes excellence in design visible and fosters talent, values, and future ideas.

Commitment

The German Design Council is actively committed to strengthening the economic relevance of design, brand and innovation – through memberships, partnerships and the promotion of targeted projects and initiatives. At the same time, it drives forward key topics such as digital transformation and the integration of sustainability into corporate culture. Here’s a look at this ongoing commitment.

German Design Graduates

The German Design Council took over the project sponsorship of the German Design Graduates initiative in 2022.

BEDA

The German Design Council is a member of the non-profit organisation BEDA (Bureau of European Design Associations).

Mia Seeger Prize

The German Design Council supports the Mia Seeger Prize to promote emerging talent in design.

DIN

The German Design Council is a member of the German Institute for Standardization (DIN).

New European Bauhaus

Europe aims to become climate-neutral by 2050. The German Design Council supports this goal as a partner of the New European Bauhaus – an EU-wide initiative launched by the European Commission.

Service Design Network

The German Design Council is a partner of the Service Design Global Conference and the SDN Next Gen Conference.

World Design Organization

The German Design Council is represented as a member of the World Design Organization.

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