A new look for a service provider with heart
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Web and Mobile
Details
Clean, clear, credible - that's how we designed the website for Dr Hoffmann. The professional for facility management solutions should appear solid, responsible, innovative and service-orientated online. Our philosophy: We want to give our customers a face in order to position them in an approachable and emotional way. With its straightforward design language, comfortable user experience, excellent design and well thought-out functionality, the website also provides an optimal overview of the product range and company structure and gives the company a head start over the competition thanks to its appealing, emotional image and text design.
The Jury‘s Statement
Dr. Hoffmann, a leading provider in the facility services sector, has created an impressively clear and authentic online presence with its new brand identity. The website stands out with a thoughtful combination of modern design, emotional imagery, and intuitive navigation. Functional elements such as appointment scheduling and application options enhance the cohesive overall concept. Particularly noteworthy is the successful balance between professionalism and approachability, which positions the company as distinctive and builds trust. An exemplary case of strategically crafted and aesthetically compelling brand communication.
