Wilo Networking Cube
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Architecture and Buildings
Details
In the 5,000-square-metre Networking Cube on Wilopark, which opened at the end of 2024, the multinational technology group welcomes guests from business, politics, society, science and finance. The building makes it possible to experience the Connecting area of the overarching Wilo sustainability strategy. Breathtaking interior design, modern user experience and unique installations offer a wide range of usage scenarios. Highlights of the Networking Cube are the 200 m² LED wall in the foyer, the unique, automated miners' cloakroom and the white room on the roof, enclosed by a green roof terrace.
The Jury‘s Statement
The Wilo Group demonstrates with its 'Networking Cube' how brand identity can be experienced through space. This meeting center combines architecture, technology, and sustainability into an inspiring hub for exchange and collaboration. Through precise design choices and a well-conceived sustainability strategy, the project creates a harmonious blend of functionality and brand identity. The 'Networking Cube' impresses with its versatility and contemporary aesthetics, enabling a powerful and charismatic brand communication.
