Pfleiderer Deutschland GmbH
Winner
Excellent Brands
Building and Elements
Details
Pfleiderer is doing everything in its power to do more and more justice to the claim of wood as a green material. As a naturally sustainable company, we are consistently committed to the cascade and circular economy and put our vision into practice at product and company level. With pioneering wood-based materials for decorative interior design and timber construction, we offer our partners unique solutions for stylish design, functional diversity, reliable results and certified sustainability.
The Jury‘s Statement
Pfleiderer combines consistent sustainability with clear, aesthetic brand communication in its project. With a sophisticated visual language featuring the green leaf as a key visual and the extended claim "MAKE YOUR VISIONS WORK. NATURALLY SUSTAINABLE," the brand's sustainable focus is conveyed in a striking and memorable way. The blend of digital tools and regional live formats enables versatile and targeted engagement. Particularly impressive is how Pfleiderer harmoniously integrates sustainability at every level – from product design to communication – creating an authentic and cohesive brand presence.
