Celebrating Your Brand Success

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The award that makes brand success visible.

With the German Brand Awards, the German Design Council honours individuals and companies that set new standards in the world of branding and gives them a stage.

6.300
Submissions

have been nominated across 92 categories for the awards show since 2016.

110x
Spotlight

for outstanding projects that were celebrated as Best of the Best on stage.

3.800
Guests

have come together at the German Brand Convention to network.

Why enter?

Brand Excellence That Delivers

The German Brand Awards don’t just honour design, they recognise holistic brand leadership. Winners stand out through clarity, relevance and future-readiness. And show what strong branding means today.

read more about the Awards
Why enter?

DecisionsThat Matter

Our independent jury brings together leading minds from business, academia, consulting and the creative industries. Their decisions are transparent, professional and focused on what truly matters, making the German Brand Awards a distinction with real impact.

Why enter?

More Visibility.More Impact.

The German Brand Awards put your brand centre stage – with international recognition, trend-driven categories and over 700 guests at the awards ceremony. A platform for visibility, relevance and real exchange.

Key dates

Early Bird Deadline
29 days
05 December 2025
Early Bird Deadline
27 February 2026
Registration Deadline
18 March 2026
Jury Session
25 June 2026
Awards Show

Featured Jury

Matthias Oetting
Director Marketing, Hettich Group
Prof. Dr. Ute Röseler
Professor Brand Communication 2016-2025 (emeritiert)
Katrin Menne
Head of Brand & Content Marketing, Merck Gruppe
Stefan Raake
Managing Director, AMC Finanzmarkt GmbH

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