boxes No. 2
Winner
Excellence in Brand Strategy and Creation
Brand Design – Packaging
Details
Capture what's moving the world and translate it into recyclable packaging design. That's Boxes No. 2. Outside timeless. Inside, four radically different designs with tactile, diffractive, matt, glossy and metallized effects to inspire. Each box gives information on the respective trend and material used. What's next? Random: The freedom of not having a concept. Control: Rational realism. Dark Matter: The shadowy side of being. Boldism: What you see is what you get. Unbox. Feel. Read. Indulge.
The Jury‘s Statement
Boxes No. 2 is taking a completely new approach in the packaging industry by translating world movements into unique, recyclable packaging. This innovation is reflected in four radically different designs that offer an experience not only visually but also haptically: iridescent, matt, glossy, metallic. Each box invites you to learn something about the current trend and the material used and thus to immerse yourself in a deeper consideration. This concept offers a new dimension to the brand experience by turning unpacking, feeling and reading into an inspiring journey.
