trend interior
Winner
Excellence in Brand Strategy and Creation
Brand Design – Corporate Brand
Details
Trend interior is an established interior designer and shopfitter. Many of the customized objects can be realized in-house in high quality. The transformation started in recent years is now being completed by a relaunch of the brand image and a new, cross-media target group approach. The result is an emotional B2B brand presence that focuses on creativity and a high degree of individuality. With a unique brand tonality - creating spaces with soul.
The Jury‘s Statement
Trend Interior has reinvented itself with an impressive brand image and a target group-oriented, cross-media communication strategy. The transformation to an emotional B2B presence that relies on creativity and high individuality clearly sets the company apart from its competitors. The unique brand Tonality - creating spaces with soul - and the tailor-made, customer-specific solutions, which are both technically and digitally of the highest quality, have impressed us particularly. This approach not only reflects a deep understanding of the needs of the target group, but also represents a remarkable achievement in brand work that is worth being appreciated.
