Telekom ROC – Retail Operation Cockpit
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Web and Mobile
Details
ROC – Retail Operation Cockpit is Telekom’s central platform for efficient retail operations. It lets Retail teams manage shop processes in one browser-based tool with news inbox, Q&A (KOM), key links, and Power BI reports—accessible via web or mobile (iOS/Android). Designed & developed by Wahnsinn Design GmbH based on its ION software, ROC streamlines communication across shops, partners, and sales teams. Securely hosted on Telekom’s AWS and continuously enhanced, it ensures reliable, future-proof retail support.
The Jury‘s Statement
In day to day retail operations, what often matters is not information itself but access to it through smooth processes. With "Telekom ROC – Retail Operation Cockpit" ("Telekom ROC – Retail Operation Cockpit"), Wahnsinn Design brings together communication, process management and reporting in one application that maintains the same clarity in the browser and on mobile. The interface structures complex content consistently around usage situations and reduces media breaks between shops, partners and sales. The result is a digital brand experience that organises internal communication as reliable infrastructure.
