Telekom Winners' Circle 2023
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Brand Events

Details
The Winners' Circle is Telekom's European top sales competition and started over 20 years ago. 11 European nations are currently involved with over 50,000 sales employees. The highlight of the competition is the annual top event for the best sellers in the countries. A unique event was designed in Marrakech in 2023 for the almost 400 top salespeople and life partners in the German market. Three exclusive, magical and unique days.
The Jury‘s Statement
With the "Telekom Winners' Circle 2023" in Marrakech, Deutsche Telekom has not only created an event, but a lively brand experience that is deeply rooted in the core values of the company. By combining exclusive experiences and personal appreciation for outstanding performance in sales, the company positions itself as a strong employer brand that not only promotes its employees, but also make brand ambassadors. The careful selection of locations and the involvement of partners such as Samsung underline Telekom’s international orientation and innovative strength.



