Standing firm in the Face of Crisis. 06 July 2026 Share Open sharing options Close sharing options LinkE-MailLinkedInFacebookPlattform XWhy brand management is becoming increasingly important in uncertain times. Dirk Huesmann (wirDesign), Manuel Wolf (KfW) and Gabi Bauer (Uhlmann Pac-Systeme) in conversation with Matthias Oetting (Hettich)
Brand or Machine? Who should really be in charge. Dr. Markus Erberl (Ipsos), Stefan Lara Torres, (PAGE) und Ivana Radovanovic (12ft) in conversation with Katrin Menne (Merck Group). …
How AIre you? AI Readiness Check for brands and people. Paul Svoboda (Merck Group), Nils Hartmann (Parasol Island) und Nico Wüst (Strichpunkt Identity) in conversation with Moritz …
Between Efficiency and a Loss of Trust : How much AI can a brand handle? Keynote speech by Gunther Theophile (Ipsos) featuring exclusive research findings for participants in the German Brand Awards. …
