Eatrenalin
Special Mention
Excellence in Brand Strategy and Creation
Brand Experience of the Year

Details
Eatrenalin is a gastronomy event concept that takes guests on a journey through various culinary worlds. Guests enjoy a gourmet menu while traversing multisensory, multimedia-themed rooms. The unique selling point is they sit in a "Floating Chair" – a patented transportation system that is the first of its kind worldwide – and float through themed rooms such as "Ocean'' or "Universe". Not only the eyes, but all five senses participate in this unique adventure.



