Wilo | BVB – Scoring for Sustainability
Gold
Excellence in Brand Strategy and Creation
Brand Communication – Storytelling & Content Marketing
Credits
Company / Customer
Details
The most important match of all times. In football, endurance is crucial for victory. Only with dedication and sacrifice can titles be won. When it comes to sustainability, only those who are committed to the greater good can score points. We are convinced: If everyone contributes, we can win the match against climate change, the waste of resources and social inequality. That's why, as the Champion and Sustainability Partner of BVB, we have worked consistently on our shared success story since 2011 and jointly advocate for climate protection, clean water and society. This is how we protect the planet we all share while scoring for sustainability in the long run.
The Jury‘s Statement
The WILO Group is a leading international premium supplier of pumps and systems for building technology, science and industry. As one of the "50 Sustainablility & Climate Leaders" worldwide, the company is committed to achieving the UN Sustainable Development Goals. Since 2011, WILO has enjoyed a close partnership with Dortmund football club BVB, which is more than just sponsorship, but an extremely credible commitment to responsibility towards the environment and future generations. In 2018, BVB became the first Bundesliga club to sign the UN Global Compact in order to promote the principles set out therein, such as human rights, working conditions, environmental protection and the prevention of corruption. With the "Scoring for Sustainability" campaign, WILO and BVB have joined forces to set new standards in the area of sustainability. A strong alliance against climate change, waste of resources and social injustice.
