Online-Magazin Momente
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Storytelling & Content Marketing
Credits
Company / Customer
Designer
Details
"Momente" offers a profound insight into the world of mobility and topics that "move" the mobile society. The articles illuminate not only current developments but also future trends with precision and expertise. They tell the stories behind the story, journalistically meticulously prepared. "Momente" is an informative and inspiring online magazine for modern motorway travellers.
The Jury‘s Statement
The magazine Moments by Autobahn Tank & Rast stands out due to an extraordinary combination of storytelling and content marketing in the field of mobility. With in-depth coverage that highlights both current and future aspects of mobility, it creates a unique platform for travelers on Germany’s motorways. Through authentic stories and valuable information, it enriches the travel experience and at the same time strengthens the brand identity of Tank & Rast in an innovative way. This digital customer magazine proves how creative use of content marketing can achieve strong customer loyalty and a positive brand perception.
