German Brand Award 2019Brand Management in Professional Football – A Surefire Success or the Result of Strategic Brand Leadership? 01 July 2019 Share Open sharing options Close sharing options LinkE-MailLinkedInFacebookPlattform XSebastian Otten of Borussia VfL 1900 Mönchengladbach and Philipp Mokrohs of FC Bayern Munich spoke on the topic of brand management in professional football at the German Brand Convention, held as part of the German Brand Awards 2019 ceremony.
German Brand Award 2019Employer branding - Attracting and Retaining the Best How Can Employers Attract and Retain Top Talent in Today’s Competitive Job Market? Arndt Papenfuß (Kaldewei) and Anne Grobe (comdirect bank) explored this topic in a …
German Brand Award 2019From Heritage Brand to Industry 4.0 Player – Guiding Change Through Strategic Brand Leadership Nadine Rahman of ifm solutions and Eric Snoeijen of Bosch Rexroth discussed how companies can successfully navigate the transformation from traditional enterprise to …
German Brand Award 2019German Brand Awards 2019 - Award Ceremony For the fourth time, the winners of the German Brand Awards were honoured at a prestigious gala held on 6 June 2019 at the Telekom Representative Office in Berlin. A …
