FOR - ein Bad nach meinem Gefühl
Winner
Excellent Brands
Heating & Bathroom
Details
How do you introduce a new premium sanitary brand to an market that already has a strong presence? With an emotional market launch that the whole industry is talking about. Based on many years of experience and detailed expert knowledge as a successful wholesaler. FOR - a bathroom according to my feelings - is aimed at people who celebrate "unobtrusive luxury", love design that blends emphatically into every individual living environment, manufactured in Germany and Italy. The brand with empathy for customer needs at all touchpoints.
The Jury‘s Statement
FOR sets standards in bathroom and sanitary design and presents itself as a brand for unobtrusive luxury. With an impressive combination of high-quality materials, durability and a pronounced focus on sustainable design, the brand succeeds in realizing individual bathroom dreams. The successful launch, based on many years of experience and expert knowledge, sets FOR apart from other providers and appeals to the target group on an emotional and technical level.
