Cyscover® - Invented by a woman for women
Gold
Excellent Brands
Health and Pharmaceuticals
Details
Cyscover® is a brilliant answer to an acute, often taboo issue affecting millions of women worldwide after sexual intercourse: urinary tract infections – the most common bacterial infection in adults & the second leading cause of antibiotic prescriptions. In up to 90% of cases, E.coli bacteria are the culprit, easily transferred due to female anatomy. Patent applied for in 2020, this Femtech innovation introduces the world’s first Microbiome Cover – a soft, ultra-thin, invisible layer for temporary coverage of the perineum & anus during intercourse. Cyscover® stands for awareness, (f)empowerment & a new understanding of female health.
The Jury‘s Statement
When intimate health issues remain burdened by shame, brand work requires more than visibility: it requires linguistic precision, trust and a clear stance. Selina Jakumeit positions "Cyscover® - Invented by a woman for women" as a preventive femtech brand that addresses a widespread health issue without alarmism. Name, messaging and application system are consistently geared towards discretion, self determination and ease of use. This creates a well-founded brand presence that turns education, destigmatisation and tangible benefit into a coherent offering.
