"ONE.Brand" - Rebranding der Marke Convista
Winner
Excellent Brands
Corporate Services
Details
Convista is one of the leading transformation consultancies, supporting clients in designing new business processes and offering end-to-end solutions for SAP and IT projects. Following the transformative merger of three companies, we launched a comprehensive rebranding project in 2022 to unite employees, customers and market perception under one brand, the new Convista.
The Jury‘s Statement
With "ONE.Brand", Convista has created a brand association that not only presents a new identity following the merger of three companies, but also unites employees, customers and market perception under a single brand umbrella. The rebranding is characterised in particular by the seamless integration of the different corporate cultures and expertise that today distinguish Convista as a holistic transformation partner. The creation of a uniform brand that signals unity both internally and externally is a remarkable achievement in the Corporate Services category.
