Rebranding GAUS

Special Mention
Excellent Brands
Corporate Brand of the Year

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Company / Customer

Details

The 'Gaus Architekten' brand was given a new look in 2019 following a share takeover. In 2024, this appearance can no longer do justice to the company's evolved structure. A rebranding based on a one-brand strategy is intended to anticipate the vision for the company structure and create a pull effect. Gaus gains uniqueness in the competitive environment and expresses more emotion. The brand remains true to the company's heritage but presents itself with new determination and clarity.

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