evoBuild

Winner
Excellent Brands
Circular Brand of the Year

Credits

Company / Customer
Agency / Design

Details

EvoBuild® from Heidelberg Materials stands for more sustainable construction. This global umbrella brand brings together products that conserve resources and reduce CO₂ emissions – from cement and concrete to recycling solutions. With its uniform criteria, evoBuild® provides guidance and builds trust for everyone who wants to take responsibility and shape the future. With this brand, Heidelberg Materials is already making sustainability visible today, sending a clear signal for innovation, credibility, and progress. evoBuild® is more than a product portfolio – it is real material for visions.

The Jury‘s Statement

More sustainable construction materials need not only technical evidence in the market, but also clear classification. Heidelberg Materials addresses this with evoBuild as an international umbrella brand that brings together CO₂ reduced and resource-conserving offerings through understandable criteria. The brand architecture preserves existing product communication, while the pared-back design and clearly guided messaging create orientation. The project gains relevance because it does not merely claim circularity, but makes it tangible through defined standards and a consistent brand system.
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