Social Media Kampagne - Für ALLE ALLE
Winner
Excellence in Brand Strategy and Creation
Brand Impact of the Year
Credits
Company / Customer
Details
The new claim of ALDI SÜD "Gutes für alle" (something good for everybody) should be promoted and positively charged in the young target group. Correspondingly, a viral for TikTok, Instagram and YouTube was produced to create high buzz within GenZ and simultaneously takes a stance.
