Packen wir’s an! - Damit es auch morgen noch läuft.

Description

The Bertelsmann Content Alliance provides attention-grabbing information on climate change and the environment. With the motto »Let's do it«, the sustainability weeks look at socially relevant topics and play them across various media and platforms. The brands enter into a dialogue with their target groups via service- and solution-oriented content. Each themed week is supported by a marketing campaign.