CROSSCAMP

Description

CROSSCAMP is the answer to people’s growing need for a compact and versatile vehicle that can be used flexibly in everyday life and as a leisure vehicle. CROSSCAMP is unconventional and multifunctional. Whether as a comfortable shuttle in the city, as a transporter for shopping and moving or as a professional camper for outdoor and leisure experiences – with a CROSSCAMP you are always well equipped. With its compact and ergonomic design, CROSSCAMP appeals to new target groups and needs.

Statement of the jury

CROSSCAMP is the brand that transforms a normal van into a motorhome and all-purpose vehicle for adventures large and small. Through its compact, uncomplicated communication method, it is appealing to new target groups and requirements. A comprehensible brand strategy that is consistently focused on the defined target group and whose comprehensive design and realisation are impressive, right down to the last detail.