Open.

Description

The communication concept Open. is a key factor in the maximum implementation of the SCHUNK brand core »Superior Experience«. By using Open. we closely align to our customers’ needs and their brand experience with SCHUNK. We are open to dialogue and our products are open for any system. As a result, we open up space when it comes to digitalization and future-compliant technologies, no matter which SCHUNK product or service the customer is using.

Statement of the jury

With its claim to »Superior Clamping and Gripping«, SCHUNK comprehensibly demonstrates the commitment and will needed to offer customers special added value. A perfectly chosen message, which was implemented in a consistent and modern manner with the campaign concept OPEN, thus enabling the customer to experience the SCHUNK brand in form and content across all touchpoints. A pleasing attention-grabber for B2B!