RoadStars powered by Mercedes-Benz Trucks
Description
RoadStars is the international community platform from Mercedes-Benz Trucks. It is an online magazine featuring special events, exciting articles and the latest information about the world of Mercedes-Benz Trucks, inviting everybody to join in. Our primary goal is to inspire truck drivers, fans of Mercedes-Benz and decision-makers in transport, logistics and construction with exciting storytelling for our brand – true to the motto »Trucks you can trust«.
Winner
Excellence in Brand Strategy and Creation
Brand Communication – Storytelling and Content Marketing