Herbst in der Schweiz

Description

The autumn campaign 2018 of Switzerland Tourism showed magical colours, warm light, impressive nature, local gastronomy and living traditions. Under the slogan »awaken your senses«, Switzerland was promoted as a unique place for autumn holidays in relevant markets. The goal was to activate the communities and to promote the autumn with user-generated content. The »senses of the customers« were awakened for the Swiss autumn.