55 years lead. The Volkswagenzentrum in Freiburg is making its anniversary a quality message. 55 years’ experience and expertise. 55 years’ continuity and growth. 55 years’ trust and customer loyalty. The visualisation does not rely on conventional anniversary signals, but instead upgrades a figure into a corresponding image. This reflects the dynamism of the development, automotive liveliness, the freedom of mobility and the bundling of expertise.