Melitta Professional neuer Markenauftritt
Description
»We delight our partners around the world with the best professional coffee solutions.« By focusing on customer expectations in this way, Melitta Professional 2020 sets the tone for transforming itself successfully from a coffee machine manufacturer into a system provider for professional coffee solutions. Its holistic approach addresses every area and customer touchpoint: from the relaunch of the corporate design to product development through to the global roll-out of the image and service campaign.
Winner
Excellence in Brand Strategy and Creation
Brand Communication – User Experience
Company/Client
Melitta Professional Coffee Solutions GmbH