Sennheiser electronic GmbH & Co. KG
Description
Sennheiser is shaping the future of audio – a vision built on 75 years of innovation culture, which is deeply rooted within the company. Founded in 1945, Sennheiser is one of the world’s leading manufacturers of headphones, microphones and wireless transmission systems. Sennheiser has 2,800 employees around the world that share a passion for audio excellence. Since 2013, Sennheiser has been managed by Daniel Sennheiser and Dr Andreas Sennheiser, the third generation of the family.
Statement of the jury
In terms of both form and content, Sennheiser’s brand design credibly reflects its claim to audio excellence right down to the finest detail. It succeeds in making the brand world tangible for users across all touchpoints on a technical as well as an emotional level. This outstandingly managed brand manages to bridge the difficult balance between technical and rational logic and the creation of magical moments.