Volvo Car Protection

Volvo Car Protection

Description

Volvo Car Protection is an innovative on-demand insurance app available for iOS. With the mere swipe of a finger, one can spontaneously insure third-party drivers, protect luggage or book a foreign health insurance. All insurance products can be combined in protection cards and are available at any given time. The tangible interface makes insuring everyday life playfully easy. Our design positions the app as an independent, digital product in the Volvo world.


Statement of the jury

With the Volvo Car Protection app, the media-adequate implementation of a progressive insurance service was successfully launched. Additional drivers and luggage can be insured and other packages booked with the app simply and spontaneously. The app leaves a strong impression as it is particularly easy and comfortable to use and the aesthetics of the graphic surface match the brand’s design DNA. Altogether the product has been designed very cleanly, which simplifies the topic of car insurance in a user-focused way.

Gold

Excellence in Brand Strategy and Creation
Brand Communication - Digital Solultions and Apps