MLU_360

MLU_360

Description

From university to Steintor campus in less than three seconds. Or do a boat tour on the Saale while lying in bed. The new virtual reality app of the Martin-Luther-University Halle-Wittenberg (MLU) makes it possible. 20 videos in 360-degree format and 110 full-spherical photo panoramas give an authentic impression of studying and living in Halle. The app brings the city and the MLU closer to interested students from all over Germany, thus convincing them to sign up to study in Halle.

Winner

Excellence in Brand Strategy and Creation
Brand Communication – App