Dortmunder U – Zentrum für Kunst und Kreativität
From a landmark to a cultural mark: Since its founding in line with the cultural capital of Europe RUHR.2010, the Dortmunder U has established itself as a cultural brand for a new type of Europe. It is a platform, laboratory and a potential space all at the same time. With this contemporary approach in mind, the U manages to unite eight different institutions into one brand world. The U-shaped building that lends its identity offers this unique variety a home and is the central anchor for the communication strategy.