DZ BANK Gruppe Geschäftsbericht 2016

DZ BANK Gruppe Geschäftsbericht 2016

Description

The 2016 Annual Report of the DZ BANK Group had been produced in traditional printed and digital forms. This year, he places particular emphasis on the merger of DZ BANK AG with WGZ BANK and refers to the communication campaign on the merger. For the structure of the online report we analysed tracking data of past online annual reports. This resulted in reduced navigational paths, short access ways and a high degree of usability overall.

Winner

Excellence in Brand Strategy, Management and Creation
Brand Creation – Web and Mobile

Client