BDA Creative: MDR – Sport im Osten

BDA Creative: MDR – Sport im Osten

Description

Sport im Osten – Fast, exhilarating, immediate: a visual identity woven purely from the imagery and thoughts of the fans and athletes themselves. Information is communicated powerfully, directly and clearly. Nothing should get inbetween the viewer and the sports. We built a brand that sits on the terraces. Shouting words of joy and encouragement. Raw, passionate and unvarnished. Sport im Osten is a fan!

Special Mention

Excellence in Brand Strategy, Management and Creation
Brand Creation – Movies, Commercials & Virals

Implementation/Agency

Massive Music Audio Production, Camiel Bos