Loo&Me

Loo&Me

Description

Public restrooms are too often places we just want to leave as quickly as possible: clinical, cold, boring – at best! We see an increasing demand for clean, high-quality toilets in urban environments. What we need is a restroom like a cool friend. His name is “Loo”. A cheeky racoon as a symbol for cleanliness and a likeable rascal. Loo&Me combines high quality and service standards with an extraordinary design to create an outstanding restroom and brand experience: easy-going, fancy, entertaining.

Winner

Excellence in Brand Strategy, Management and Creation
Brand Strategy