Telekom Flagship Store München
Description
The newest Flagship Store for Telekom in Munich is based on the concept “Collector’s Lab”. In “Home” settings the most important Telekom products find a prominent place and are also combined with new helpdesk situations. The entrance entices people in with the latest applications in magenta and white. As a regional aspect, the panorama of the Alps glows through the shop window and carries on as a recurring motif through the store. Here the company is totally digital and still in the comfort of its own home.
Winner
Excellence in Brand Strategy, Management and Creation
Brand Creation – Point of Sales