Resopal

Description

The brief and challenge was to develop a brand story that only RESOPAL can create, with worldwide understanding. Embedded in the brand name, RE! opens up a semantic field that underlines the visionary nature of the brand, with a rich creative territory for architecture and interior design and a strong but simple message: REbrand, REmix, REload, REdefine, REstyle, REthink, REinvent with RESOPAL.