Instagram Deutsche Telekom: Der nahbarste Corporate Channel Deutschlands.
Winner
Excellence in Brand Strategy and Creation
Brand Experience of the Year

Details
Our Instagram presence aims to establish Deutsche Telekom as an approachable, humorous and trustworthy brand. We combine Deutsche Telekom topics with trends and rely on formats such as memes and UGC. By providing insights behind the scenes and depicting different facets, we create transparency and approachability. Always with us: our passion for community interaction, openness to new things, love for the colour magenta and the principle "Think like a meme page.".



